Classics Episode: The Economist's "white on red" campaign
The original strategist from 1988, Laura Marks, shares the unlocks that shaped its decades-long run.
- 2020
- 2021
- 2022
- 2023
- 2024
- 2024 Effectiveness Series
- Aisea Laungaue
- Alanna Watson
- Alison Falconer
- Amie Dowker
- Andy Grayson
- Andy Lindblade
- APG Awards
- APG London
- Armando Potter
- BBH
- Ben Doepke
- Brand Leadership
- Brian Brydon
- Bridget Angear
- Caroline Gregory
- Celia Garforth
- CFO/CMO
- Chanelle Kalfas
- Chris Beresford-Hill
- Christian Cocker
- Classics Episode
- Colin Chow
- Connections Role in Effectiveness
- Craig Mawdsley
- Cross Screen Media
- Dan Hulse
- Dan Murphy
- Dan Reynolds
- Dan Sutton
- Danielle Hawley
- David Broad
- David Mortimer
- Effectiveness 2024
- Elizabeth Paul
- Faisal Siddiqui
- Flavia Simoes
- Future-Proofing Your Strategy Department
- Gareth Kay
- George Felix
- James Hurman
- James Sowden
- Jamie Peate
- Jason Scoggins
- Jeff McCrory
- Jen Costello
- Jennifer Baldwin
- Jenny Lindquist
- John Doyle
- John Hickman
- John Kenny
- Julian Cole (on creative briefs)
- Karen Martin
- Karen Nelson-Field
- Kathleen Kindle
- Kaylin Goldstein
- Kit Kat
- Laura Visco
- Les Binet
- Lindsay Gray
- Live Tour 2024
- Loz Horner
- Lucy Jameson
- Mark Kirkham
- Mark Ritson
- Martin Beverley
- Martin Weigel
- Mary Kyriakidi
- Matt Mason
- Michelle Spillane
- Muiris O Riada
- OMD
- Paula Bloodworth
- Piper Dolan
- Planning for Effectiveness
- Rachel Walker
- Ray Patterson
- Ricardo Perez
- Rob Campbell
- Rory Gallery
- Rushil Nadkarni
- Saskia Jones
- Siddarth Sivaprakash
- Start-Ups Scale-Ups Grown-Ups
- Stephanie Ehui
- Susan Coghill
- Tahaab Rais
- Tass Tsitsopoulus
- Tom Callard
- Tom Morton
- Tom Sussman
- U-Studio
- Uncommon
- Volkan Dalkilic
- Will Grundy