The three key takeaways from our Planning for Effectiveness series

Elizabeth Paul
Chief Strategy Officer
The Martin Agency
Richmond, Virginia

Connect with Elizabeth
LinkedIn / The Martin Agency

James Hurman
Author and Co-Founder
Previously Unavailable
Auckland, NZ

Connect with James
LinkedIn / Previously Unavailable

David Tiltman
SVP, Content
WARC
London

Connect with David
LinkedIn / WARC

We wrap-up our Effective Outcomes series with a panel discussion. I'm joined by Elizabeth Paul, CSO at The Martin Agency, David Tiltman, SVP at WARC and author and strategist James Hurman. Thanks to WARC for sponsoring.

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A strategist talks with Byron Sharp

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W+K’s Marcus Collins on his new book about culture's influence on what and why we buy