Ep#3 Start-Ups, Scale-Ups and Grown-Ups

Stephanie Jacoby
Global SVP, Smirnoff
Diageo, NY

Connect with Stephanie
LinkedIn / Diageo

Heather Malenshek
SVP, CMO
Land O’ Lakes
Arizona

Connect with Heather
LinkedIn / Land O’Lakes

Kate Trumbull
SVP, Chief Brand Officer
Domino’s Pizza
Ann Arbor, MI

Connect with Kate
LinkedIn / Domino’s

In this last episode in the series, we focus on mature brands (grown-ups) and how they manage for growth and shifts in their competitive landscape. Thanks to Tracksuit (the affordable brand tracking solution for modern brands) for sponsoring this series. More at gotracksuit.com.

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CFO/CMO Series Ep#1 Heineken

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"He Gets Us" is one of the most provocative campaigns in decades