Why Edelman thinks "Trust" should be the ultimate metric Brand Trust Jan 8 Written By On Strategy Showcase Tom HehirEVP, Head of StrategyGlobal AccountsEdelman, Chicago Connect with TomLinkedIn / Edelman It started with a dinner conversation. That led to Edelman's Tom Hehir, EVP, Head of Strategy, joining me to chat about trust as a strategic goal and why Edelman feels it should be the ultimate metric. Tom Hehir2023 On Strategy Showcase
Why Edelman thinks "Trust" should be the ultimate metric Brand Trust Jan 8 Written By On Strategy Showcase Tom HehirEVP, Head of StrategyGlobal AccountsEdelman, Chicago Connect with TomLinkedIn / Edelman It started with a dinner conversation. That led to Edelman's Tom Hehir, EVP, Head of Strategy, joining me to chat about trust as a strategic goal and why Edelman feels it should be the ultimate metric. Tom Hehir2023 On Strategy Showcase