How Ogilvy's "bystander" strategy impacts violence against women

Tara Austin
Behavioral/Brand Strategist


Ogilvy, London

Connect with Tara
LinkedIn / Ogilvy London

Bianca Novaes
Planning Director
Ogilvy, London

Connect with Bianca
LinkedIn / Ogilvy, London

Ogilvy London's powerful "Have a Word" campaign, short listed for an APG Award this year, peels back the male psyche to map out a new territory in violence prevention. We're joined by Behavioral Strategist Tara Austin and Planning Director, Bianca Novaes.

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