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Effie Winners
Special Series
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Effie Winners
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2025
2024
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Effie Winners
Special Series
Effie Winners
Live Tour
About

Special Series:

Connections Role in Effectiveness

Featured
Ep#3 Connections Role in Effectiveness
Ep#3 Connections Role in Effectiveness

In this final episode, we talk about Connections Planning from the media agency perspective.

Ep#2 Connections Role in Effectiveness
Ep#2 Connections Role in Effectiveness

In Ep#2, we talk about how connections planning is earning its seat at the table.

Ep#1 Connections Role in Effectiveness
Ep#1 Connections Role in Effectiveness

In Ep#1, we talk the importance of Connections Planning in the ever increasing canvas of marketing strategy.

 Other Featured Episodes:

Featured
Live from Deutsch in LA: Moments of Magic
Live from Deutsch in LA: Moments of Magic

Planners and creatives talk about epiphany moments - those times when you know you've unlocked the idea.

How Persil followed women into sports
How Persil followed women into sports

Why Unilever's Persil brand partnered with Arsenal women's soccer and others in the UK.

Live from Mischief in NY: Has what matters most ever changed?
Live from Mischief in NY: Has what matters most ever changed?

NY strategy leaders reflect on what matters most and how the future looks for what we do, if we do it well.

On the Spot: British Airways and Dr. Pepper
On the Spot: British Airways and Dr. Pepper

This month’s guest panelists are Dan Ng, CSO at Johannes Leonardo and Steve Walls, CSO at Moon Rabbit.

A conversation about strategy with Joe Burns of Quality Meats
A conversation about strategy with Joe Burns of Quality Meats

I'm glad I met Joe Burns. He's my kind of strategist: blunt, honest and mostly right.

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